Approach
Using our system, an operator could simulate a location-based service and manually push information to selected test subjects based on their context (profile, location, time of day, etc.).
Conceptually designing, implementing and operating a user testing tool for location based services.
Simulating an application before fully developing it leads to a more focused product and a less expensive development cycle. For location-based services there was no such process available.
Result
The feedback we received helped to sharpen a location-based service, which is now being developed. IXDS was praised for offering "the best user research ever!".
