In 2020 IXDS was acquired by PwC. Experience Consulting is a team of practitioners at PwC who extend the capabilities of the world’s second-largest professional services firm into the realm of product and service innovation and add a critically important new perspective to PwC’s market-leading business and technology practices. With offices in Frankfurt, Berlin, Düsseldorf, and Munich we work towards a shared purpose: To create desirable and lasting impact by empowering individuals, teams, and businesses.
Every day, we are getting our heads around how people will live their lives in the future – in smart homes or when they shop, how they manage their health intelligently or get from A to B in a seamless way, how they collaborate and live together in totally new formats. We think about how companies can offer smarter services to their clients and employees, finding smarter ways to manufacture and distribute goods. And we love to prototype this future, day by day: By continuously delivering reference experience prototypes we accelerate the invention and market readiness of meaningful products and services.
We create products and services that are viable for the business, feasible from a technological perspective, desirable for customers, and that benefit society and the world at large. Our core offering is Sustainable Innovation—PwC’s holistic approach to transforming the brand, strategy, and products of our clients’ businesses towards long-term relevance.